Subject: Competitive Intelligence Guidebook Now Available in Korean
APQC is pleased to announce our partnership with 3mecca.com
and the publication of the Korean version of
Competitive Intelligence: A Guide for Your Journey to Best-practice Processes,
Based on findings from APQC’s seven years of benchmarking research on competitive
intelligence, this handbook will help readers navigate through successfully creating, managing, and expanding a competitive intelligence function.
The Competitive Intelligence “passport” details:
• what is expected of competitive intelligence providers;
• a five-step model for development;
• how to develop a focus and implement a competitive intelligence effort;
• how to institutionalize and modify a competitive intelligence function; and
• how to hone the function’s services and products to your organization’s needs.
APQC’s Passport to Success series consists of easy-to-use, low-priced resource guides that help readers understand and implement programs and processes in a variety of functional areas. These books are intended to guide readers on what can be a difficult journey through somewhat foreign territory.
3mecca.com helps Korean companies leverage for competitive advantage in an uncertain world.
Retail Price: 12,000 won (approximately US$10)
To learn more about Competitive Intelligence: A Guide for Your Journey to Best-practice Processes in English, please click here. To find out more and order your copy of Competitive Intelligence: A Guide for Your Journey to Best-practice Processes in Korean, please visit 3mecca.com(http://www.3mecca.com).
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