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* ÀÛ¼ºÀÚ : 3mecca
* ÀÛ¼º ÀÏÀÚ : 2003.04.01
* Á¶È¸¼ö : 2171
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Strategic Group Analysis |
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ÆÄÀÏ 1
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Bensoussan.pdf
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SCIP¿¡¼ ¹ß°£ÇÏ´Â Competitive Intelligence Magazine January - February 2003 (vol. 6 num.1)¿¡ ½Ç·È´ø Strategic Group Analysis¿¡ °üÇÑ PDF ÆÄÀÏÀÔ´Ï´Ù.
Reference:
Strategic and Competitive Analysis: Methods and Techniques for Analyzing Business Competition
Babette Bensoussan, The MindShifts Group and Craig Fleisher, University of Windsor
PART 2 THE TECHNIQUES OF STRATEGY AND COMPETITIVE ANALYSIS
7. Strategic group analysis
#3mecca.com e-Library ÃâÆǺδ Strategic and Competitive Analysis¸¦ 10¿ùÃÊ¿¡ ¹ø¿ªÃâ°£ÇÒ ¿¹Á¤ÀÔ´Ï´Ù.
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